Written by Callum Taylor, Camille Laurent, Marika Maslanka
25/08/2025
Insertcleverphrasehere, Wikimedia Commons
Martinborough is a charming wine village renowned for its world-class Pinot Noir, offering a tranquil escape focused on boutique wineries, gourmet dining, and artisan local products. It also serves as a base for exploring scenic walking trails and the rugged coastline, attracting visitors interested in culinary experiences and natural beauty.
The town square is a central point for social interaction, surrounded by welcoming cafes, restaurants, and unique shops. Many wineries offer cellar door experiences for tasting and mingling. Major events, such as the annual 'Toast Martinborough' festival, transform the town into a lively hub for shared food, wine, and music celebrations, drawing a significant number of visitors. While not a dedicated backpacker party district, holiday parks provide communal facilities for travelers.
Top 4 Things to do in Martinborough (Wairarapa)
Visitors can immerse themselves in the region's renowned wine culture, enjoy scenic cycling routes, explore the charming village, and embark on a rugged coastal adventure to witness stunning natural landscapes and wildlife.
1. Winery Hopping by Bicycle
Pedal through Martinborough's flat countryside, visiting various boutique wineries at your own pace. Many vineyards offer cellar door tastings, providing an intimate insight into their winemaking processes. This allows for a leisurely day, stopping for tastings and enjoying the picturesque vineyard views. It's an excellent way to experience the local wine culture directly and enjoy the fresh air.
Cost: Bicycle hire typically ranges from NZD $30 to $40 for a full day, including helmets and maps. Wine tasting fees vary by winery; some may offer a small refundable fee (e.g., NZD $5) upon wine purchase.
Transport: Bicycle hire shops are conveniently located within Martinborough village, making it easy to collect your bike and cycle directly to the numerous surrounding wineries, most of which are within comfortable riding distance of the town centre.
2. Guided Wine Tour
For a more structured experience, a guided wine tour takes you to a selection of Martinborough's premier vineyards. Accompanied by a knowledgeable local guide, you will learn about the region's unique terroir and sample a variety of world-class wines, particularly its acclaimed Pinot Noir. This option removes the need for designated drivers and offers insightful commentary on the area's winemaking heritage.
Cost: A half-day guided wine tour typically costs around NZD $149 per person, which often includes all tasting fees and local pick-ups.
Transport: Tours generally include convenient pick-up and drop-off services within Martinborough, ensuring a stress-free day of wine tasting.
3. Explore Martinborough Village Square
Wander through the historic Martinborough Village Square, which features a distinctive Union Jack layout. The square is surrounded by charming heritage buildings, unique artisan shops, and inviting cafes and restaurants. It is an ideal spot for a relaxed stroll, to soak in the local atmosphere, and discover local crafts or enjoy a coffee. This provides a glimpse into the town's colonial charm and community heart.
Cost: Exploring the village square is free. Costs will apply for any purchases at shops, cafes, or restaurants.
Transport: The village square is the heart of Martinborough and is easily walkable from most accommodations within the town.
4. Day Trip to Cape Palliser Lighthouse & Putangirua Pinnacles
Embark on a scenic drive to the rugged southern coast of the North Island. The journey itself is a highlight, leading to the iconic Cape Palliser Lighthouse. Climb the 250+ steps for breathtaking panoramic views of the coastline and, on clear days, the South Island. Along the way, visit the North Island's largest fur seal colony, observing these creatures in their natural habitat. Continue to the Putangirua Pinnacles, a striking landscape of unusual rock formations, famously featured in The Lord of the Rings. There are options to walk among the pinnacles or climb to a viewpoint. This trip offers a blend of natural beauty, adventure, and cinematic history.
Cost: Visiting the lighthouse, seal colony, and pinnacles is free of charge. The primary cost will be for vehicle fuel.
Transport: This destination is approximately a one-hour drive south from Martinborough. There is no public transport available, making self-driving the most practical option. Taxis are available but can be costly, estimated between NZD $230 and $280 for a one-way trip from Cape Palliser Lighthouse to Martinborough.
Check out our other pages on Martinborough (Wairarapa)
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